On Saturday our mentees began with an ice breaker called “Guess that drawing”. It was hilarious to see all the shapes each person drew and to hear everyone’s guesses. We transitioned to the tables where our Mentorship Coordinator, Sandra, asked the mentees to visit her website and locate five words that helped them discover information about this brand. Each Mentee shared the words they found and what those words led them to believe was the the goal of Papelitos Lindos.
Our mentees then partnered up with one another to dream about how their brand will look and feel. We started with two groups. Group one developed the creative side of things when it comes to creating a brand such as: brand colors, fonts and styles. Group two started a conversation about the purpose of a mission statement and how to create one.
In the second set of groups, each mentee with a business idea was partnered up with another mentee who wanted to support their idea. The duo then designed a vision board for their brand. This board included: fonts, colors, brand names, and logos. Our mentees used iPads and Apple Pencils to sketch out their logos through Procreate, Adobe Illustrator, or hand drawing. We can’t wait to see all that our mentees design for their brands!
