Creating A Brand | Part 4

Mentorship on Wednesday began with Sandra, our Mentorship Coordinator, in leading the mentees with an icebreaker. This icebreaker supported our mentees in acknowledging the good and bad parts of their days. Since not everyone has the opportunity to discuss how their days went, we value having conversations like these during our cohort.

Have you ever created your own brand? If you have, you know it is quite a process. We are happy to see all that our mentees have discovered throughout their journey in creating their brands. Amazingly, we can document the whole process through photos. Each group was able to continue working on their websites with finishing touches. Remember when we had a mini photoshoot? Well, the photos came out amazing and are currently being added into each mentees webstie.

It is bitter sweet to be approaching the end of this season’s mentorship. We are so proud of each and every mentee. So far we have 5 mentees in the process of creating their brands consisting of video games, podcasting, custom clothing with paints, and two photography brands! Stay tuned to see the finished products and all the websites created 100% by our mentees.

Photo Credit: Mariah

What Brings You Joy?

Can you believe we’re already on week 11 of mentorship!? It has gone by so fast. We are so grateful for everything our mentees have achieved and learned so far! To start off week 11 Jasmine, our co-founder & ED, led a discussion around the question, ‘What brings you joy?”. The Mentees discussed if they valued experiences over materialistic items. As well as if they preferred eating out or eating in? Jasmine shared the importance of adding experiences and activities that bring joy to your budget. Whatever brings you joy is always in the budget.

To resume our photoshoot from Saturday, our mentees brought in props and equipment to get the rest of the photos that were needed for their websites. Each group had different tasks to complete. Jocelyn and Tracy’s group staged Tracy’s clothes with his paints to get the best photo needed for his website, while Kendall and Jamia got some cool shots of Kendall playing his Nintendo Switch for his brand. It is always great to see our mentees work together as a team while building their businesses.

Photo Credit: Mariah

Creating A Brand | Part 3

Creating a brand is a very lengthy process. Colors, fonts, websites, logos, pictures, products, and so much more all need to be in tip-top-shape to launch your brand. Our mentees have accomplished so much over the past few weeks as they have developed their brands. On Wednesday our Mentees partnered up to continue editing and finalizing their websites.

Jasmine, our Co-founder & Executive Director, and Sandra, our Mentorship Coordinator, guided our Mentees through designing their websites. After working on designing, we transitioned into photoshoot planning. We want to make sure that our mentees have portfolios and product photos to add to each of their websites.

Planning a photoshoot is an important part of creating your branding and website. Products, models, staging equipment, photography equipment, outfits, hair, and makeup must be planned and each group should be prepared with a short list for their photos. Today we discussed the date, time, and details to ensure that everything will be set up correctly.

Our mentees get the experience of real-world scenarios and knowledge that will be useful for those who are planning to start a photography business. Stay tuned to see how the photo shoot went!

Photo Credit: Mariah

Creative Aspects Of Website Design

This week in mentorship, we started with a 10 minute meditation session to give our mentees time to pause from the busyness of their day before continuing to work on their branding and websites. Most of our Mentees shared that it was their first time meditating and they enjoyed the time to pause.

Afterwards, our mentees partnered up to continue their work on their brand boards. Using the fonts, colors, logos, and other branding elements from their brand boards, the Mentees selected and began to personalize their website templates. We can’t wait to see the finished product!

Creating A Brand

Photo Credit: Mariah

On Saturday our mentees began with an ice breaker called “Guess that drawing”. It was hilarious to see all the shapes each person drew and to hear everyone’s guesses. We transitioned to the tables where our Mentorship Coordinator, Sandra, asked the mentees to visit her website and locate five words that helped them discover information about this brand. Each Mentee shared the words they found and what those words led them to believe was the the goal of Papelitos Lindos.

Our mentees then partnered up with one another to dream about how their brand will look and feel. We started with two groups. Group one developed the creative side of things when it comes to creating a brand such as: brand colors, fonts and styles. Group two started a conversation about the purpose of a mission statement and how to create one.

In the second set of groups, each mentee with a business idea was partnered up with another mentee who wanted to support their idea. The duo then designed a vision board for their brand. This board included: fonts, colors, brand names, and logos. Our mentees used iPads and Apple Pencils to sketch out their logos through Procreate, Adobe Illustrator, or hand drawing. We can’t wait to see all that our mentees design for their brands!

Photo Credit: Mariah